Before understanding how to achieve website health with an SEO audit, it is important to understand the term. What is an SEO audit?
SEO audit is an imperative part that is required to maintain and analyze the technical aspects of any website. The best SEO services in India ensures regular SEO audit. As it provides meaningful insights into various aspects like search engines, Google, Bing, etc.
1) Technical SEO Analysis
You must perform a regular audit of your website. This is a really crucial aspect in the development and in the smooth running of your website. Through the technical audit, you ensure the performance of your website. An SEO agency analyzes all the factors to conclude the overall performance. If it is performing as per the expectation, then it’s good to go. But if the performance is not as per the expectations, then you need to take essential steps to remove the problems with the best SEO-optimized solutions.
2) Content Analysis
Content is king. While performing an audit you must ensure the following points
Quality of the content- The content should not be clubbed and crowded with excessive information. It is essential to have long-tail keywords.
URL- the URL should be clear, short, and concise
Alt text- the alt text in the website must justify and support the image
Relevant links – These help to build trust in the reader’s mind. If you support your stats with the relevant reference link, then it builds a sense of authenticity in the mind of the reader about your content and website.
Duplicate content – You can never rank on the Google search engine if you have copied content from the website. Quality plays a major role in ranking your content.
3) Audience Prospective
The best way for an SEO company to analyze the performance of your website is by determining the organic traffic on the page. If users are visiting your page frequently then your website is genuine.
The website must design the website by keeping audience preference in mind.
4) Competitors Analysis
Knowing your competitors is the most important thing. In this competitive market if you want to grow you need to evaluate the performance of your competitors in a similar time frame. After analyzing their performance, you can justify your overall performance with corrective future steps.
Conclusion
If you are looking for a technical SEO audit, then you must be looking for the best SEO company in India. As they serve you with the best insights and provide the right set of actions to perform the corrective measures. We are Kalzoom Advisors and we are ready to help you in every possible way. To know more about us, contact us now.